Delhi is the capital city of our country which is also house to a very vast range of markets which go from hardware to invitation cards for various occasions. Similarly, there are markets for clothing and materials as per need and dresses for occasions including sherwani for men that drive a lot of crowd during the wedding seasons every year. Indian men like to dress as per the occasions,and they prefer ethnic wear of their region generally for family functions as well as weddings. Sherwani for men also brings a lot of new designers and fashion houses to work in this field so that they can cash in the new money that is flowing in the market sector of this industry. Delhi is ahub for this market division driving most buyers of North to the shops of this city. People from various religions and races prefer sherwanis to wear even in family functions in today’s age.
Due to the advent of big brands into the market of party wears, there has been quite a flood of designs and variations in terms of looks and type of the material used for manufacturing. This, in turn, has created really good opportunities for people to choose amongst what they like and what they don’t like while avoiding a hole in their pockets. Even though Suits, Tuxedos, Blazers are a very subtle and gentle choice for theparty, but they still can’t rival Indian ethnic wears like Sherwani for men.
Local Designers inside various regions of Delhi are working hard to create masterpieces that can rival big brands and established fashion houses across the city. Their Major focus is on the quality of service and providing a rich experience to the customers which leads to a strong foothold in the ethnic wear market sector. They provide free and complimentary pickup and drop off services with free modifications up to a certain limit as per their rules and regulations. These tactics even though successful in thereal world possess a serious threat due to the very high amount of competition generated by them amongst local designers and tailors.
Big Brands and Fashion Houses:
South Delhi is house to major shopping complexes of the Delhi NCR region thus major designers and brands are located in this region. These big fashion houses come at a price, but they provide a very high quality of services as compared to local designers. These fashion houses are generally hired for Page 3 parties and big weddings. Yet their largest revenue is generated by their sales via showrooms and shops in the name of the house. They focus on anew approach towards the designs and materials to create things that awe inspire crowd when looked upon. Thus, we are left with branded showrooms from big national or international brands which also offer ethnic wear from their collections while giving value for money articles.
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