Landing pages are extremely important for any business. The idea is for your visitors to see this page before anything else. This is the reason why your page needs to contain a convincing pitch to get people interested and a call to action to seal the deal. Today, we are going to give you some important tips and tricks that you can use in order to create a great landing page.
Create a convincing pitch
The biggest advantage of a landing page is that it should aim to spark interest in what you are selling. This means that you need to create a pitch that is convincing, but not one that feels like a sales pitch. It should have a very natural feel to it and this would allow you to get proper results.
Don’t forget the call to action
Buy now and get yours today! Claim your free guide! Get the discount today before the time runs out! These are the kind of calls to action you need to include in your copy to give people the final push to act. This is more important than people think and a great pitch could be ruined without a proper call to action as a finisher.
Sell the sizzle, not the steak
This is a golden rule when you are trying to sell any kind of products or services. You need to consider the value and the power of selling the benefits and the advantages of selling a product instead of just selling the product itself. Sell the idea of the potential buyer enjoy the product and the many things that this could change in their lives in a positive way.
Don’t ask for too much info if you are planning to build a newsletter, don’t create a large form asking for too much info. People don’t want to spend more than a minute filling out a form. The ideal form contains two fields. Name and email and that is all you need in order to stay in touch.
There are many ways to create good landing pages, but the tips we have given you are going to allow you to see the best results. Graphics play a useful role, but they are no match for a convincing landing page pitch. If you can create a voiceover video of your pitch that would be even better when combined with the text.